Matthew Pollard, known as “The Rapid Growth Guy,” is a business coach who helps his clients find their unique selling message, and develop a system to grow their businesses fast.

He is also the host of the podcast, Better Business Coach, and has build a number of multi-million dollar businesses over the years.

We can learn a ton from Matthew’s experiences, and in partucular his approach to for rapid business growth.

Key points:

• Two essential things you need to adopt a holistic approach for, to make your business successful
• A strategy that works better for outbound sales
• The simple way to make new tactics work for you
• Why you need to think beyond your functional skill to adequately communicate your message
• What not to call yourself when you tell people what you do
• The common mistake that throws entrepreneurs off their game plan
• The most important thing you need to spend time on to grow your business

Listen to the 31-minute episode here:

Show notes:

• Matthew’s website
• Better Business Coach podcast – episode 17 (Forget about goals)