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Sonia Thompson

115: How to bring your brand vision to life

Justin Clouden and Tim Jackson are owners of Chicken Bros, a restaurant in Buenos AIres where they bring chicken wings and other American food staples to a city that is obsessed with beef.

We can learn a ton from Justin and Tim, in particular the lessons they’ve learned about what it really takes to bring your brand vision to life.

Key points:

  • How to validate your business idea
  • How to navigate the complexities of setting up a business in a foreign country
  • Why you shouldn’t always follow instructions
  • How to establish a company culture that delivers the customer experience you want
  • A simple (and fun) way to address the needs of two different customer groups
  • How to stand out in a competitive market
  • The secret sauce that will get your customers to come back

Listen to the 29-minute episode here:

115: How to bring your brand vision to lifeSonia Thompson
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  • Link:
http://trybizschool.com/wp-content/uploads/2017/09/115115Howtobringyourbrandvisiontolife.mp3
Download Audio

Watch the episode here:

Show notes:

  • Chicken Bros
  • Chicken Bros on social media
    • Facebook
    • Twitter
    • Instagram
    • YouTube
  • Chicken Bros movie line

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Sonia Thompson

Sonia Thompson spent more than 10 years living the corporate life,
helping grow million dollar brands around the world. Now she’s the founder of TRY Business School, where she’s on a mission to help you get the customers you want and keep them coming back for more. She’s also a big fan of roaming the streets of Buenos Aires.

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